I love the new VanMoof S3 e-bike like it was my metallic daddy


E-bikes are really having a moment. This has led to companies putting out some brilliant electric two-wheelers, with things like the Cowboy and Analog Motion AM1 being prime examples.

But — and I’m just gonna put this straight out there — the market has a new metallic daddy. So, please, everyone slap your rumps in honor of the just-launched VanMoof S3.

Want to know exactly why the VanMoof S3 has become my favorite e-bike? Well, I’d suggest you scroll to the top of this article and watch the rather lovely video we put together. That’ll tell you everything you need to know.

But would you rather not do that? Do you prefer having things written down? Well, because we’re such lovely people, we’ve done that. Just for you.

We’ll be expecting our thank you cards in the mail.

So… VanMoof?

It’s a Dutch company that has been described as the Apple or Tesla of the e-bike world. To put that in terms a normal person would use (ahh, marketers and their bullshit), it basically means they put a whole load technology in their bicycles.

Thing is, VanMoof actually made it work. It’s not just a gimmick.

The bikes they make combine technology and transport in an organic way, rather than just throwing it all together and hoping for the best.

Now, the last time we saw this in action was with their previous electric bike, the ES2. Honestly, the damn thing was superb. It was futuristic and a damn joy to ride. But… it had one major drawback: the price.

During its heydey, the VanMoof ES2 sold for €3,400, or in the region of $3,800. Not only does that put it out of the price range of normal people and most cycle to work schemes, you can also get a pretty nifty second-hand car for that amount of money.

The ES2 was good — one of the best e-bikes on the market even — but actually buying one was a supreme luxury. Well, VanMoof obviously realized this and addressed the issue of price head on with the S3.